Mitigates surface irritation
Micronized powder form of natural betaine
GENENCARE® OSMS CC is specially developed for anhydrous (waterless) formulations such as dry shampoo, solid cosmetics, powder blends and make up. Our betaine is a sustainably sourced bioactive, upcycled from a sugar production side stream. Betaine is an osmolyte naturally present in skin and helps protect cells from hydric stress. It helps strengthen the skin barrier and provides moisturization and sensory benefits.
GENENCARE® OSMS CC is specially developed for anhydrous (waterless) formulations such as dry shampoo, solid cosmetics, powder blends and make up. Our betaine is a sustainably sourced bioactive, upcycled from a sugar production side stream. Betaine is an osmolyte naturally present in skin and helps protect cells from hydric stress. It helps strengthen the skin barrier and provides moisturization and sensory benefits.
Moisturization, protection and sensory benefits
In water-free and solid cosmetics
Moisturizes lip
Improvement of lip moisturization immediately and 2 hours after application.
Natural osmolyte
Helps manage water balance in skin and protect keratinocytes from dehydration.
Mode of action
1. Stratum Corneum hydration
As a humectant, betaine captures water molecules on the surface.
2. Skin barrier strengthening
Betaine makes the tight junctions between keratinocytes stronger; increase skin barrier integrity and cohesion to limit water loss.
3. Keratinocytes protected from dehydration
Osmolyte strategy: under oxidative (UV) or thermal stress, keratinocytes synthesize specific osmolyte transporters on the membrane for an active intake of betaine, leading to an increased water intake and cell volume recovery.
TECHNICAL DATASHEET
INCI: Betaine, Tricalcium Phosphate
Appearance: Free-flowing crystalline powder
Recommended use: 0.5 - 3%
Origin: Non-GMO sugar beet, responsibly sourced from Europe and upcycled from a sugar production side stream
Sustainability Profile
GENENCARE® OSMS CC natural betaine is 100% natural according to ISO 16128 (NI=1) and carries the following certifications: COSMOS, NATRUE approved, and Upcycled Certified™ by the Upcycled Food Association.
NATRUE Approved
COSMOS
Upcycled Certified™
Natural-derived Origin
Upcycled Beauty
Upcycled ingredients like GENENCARE® help consumers do good while looking great.
Find out moreGENENCARE® OSMS Achieves World's First Certification for Upcycled Products and Ingredients
Find out moreHow this cosmetic ingredient became Upcycled Certified
As the world’s first certification for upcycled ingredients enters the beauty industry, Caroline Barry explores the steps IFF’s GENENCARE OSMS range went through to become Upcycled Certified.
Find out more